Degree Programmes conducted in Swedish 2014–

2014/2015 » Social Sciences, Business and Administration » Degree Programme in Business Administration » Optional professional studies » Marketing » New trends within marketing

New trends within marketing

Realization plans
Code: FE10MF06
Name: New trends within marketing
Extent of studies: 6
Rekommenderad studiegång (SP): Year 1:     Year 2:     Year 3: 6    Year 4:     Year 5:     
Course-specific competence: The student
- is able to identify situations and customer groups where marketing through new channels can lead to a preferred result
- understands the importance of using different ways of communications in different fields of business
Course-specific competence (file):
Language of instruction: Svenska
Administering Degree Programme:

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