Henrik Virtanen is a Senior Lecturer in Business Administration, holds a Doctor of Economics degree in Marketing, and is qualified as a vocational teacher. He has previously worked at Hanken and Vaasa University of Applied Sciences, as well as an entrepreneur in consulting.
Virtanen teaches both in the Bachelor of Business Administration program and in Novia's English-language master's program (Digital Business and Management).
Areas of Expertise and interest
- Business Internationalization
- International Marketing
- Strategic Management and Business Development
- B2B Marketing, Relationships, Networks, and Ecosystems
- Digital Marketing
- Marketing Excellence
Pågående projekt
Framtidens grönsaker
Period: 7.1.2025 - 31.3.2027
The project's goal is to develop greenhouse production in Ostrobothnia considering future consumer needs.
BSR Go-Abroad
Period: 1.11.2023 - 31.1.2027
The project develops a plan for micro and small enterprises to help them expand their business offerings and enter new markets around the Baltic Sea region.
Digiboost Sydösterbotten
Period: 1.4.2024 - 31.12.2025
The project strengthens collaboration between universities, the public sector, students, and companies to enhance small businesses' digital competence in South Ostrobothnia.