| Kursspecifika kompetenser: | The Student
* understands the principles for a profitable and customer-focused activity within the chosen field of business
* is aware of different ways to influence in society and can support a company in its development by using new and stronger marketing communications
* can market the chosen field of business, its forms of activity and can act in a work community
* understands the importance of branding
* is able to present to and communicate in writing, speech and visually with different target groups |
