Curricula 2015–

D = full-time studies
F = part-time studies

2015/2016 » Social Sciences, Business and Administration » Degree Programme in Business Administration » Professional Studies » Marketing » Basics of Marketing

Basics of Marketing

Realization plans
Code: FEV13MF01
Name: Basics of Marketing
Extent of studies: 6
Rekommenderad studiegång (SP): Year 1: 6    Year 2:     Year 3:     Year 4:     Year 5:     
Prerequisites: -
Course-specific competence: Students
-have basic knowledge of marketing in the consumer and industrial market
-know consumer behavior and processes of buying
-can plan and implement the marketing of an organization and understand the importance of different medias in the marketing process
Course-specific competence (file):
Language of instruction: Svenska
Administering Degree Programme:

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